Posts Tagged ‘Discovery’

How Great Leaders Inspire Action

We all know how important communication is in business but how do great leaders inspire us to take action?  How do great companies inspire us to take action and part with our hard earned cash to purchase their products and services?  And how can you learn from them so that you can do the same and inspire your staff, your colleagues and your clients?
Simon Sinek asked himself this very same question and, as a result of his research, he discovered a pattern in the way that great leaders communicate.  That led to him writing an excellent book, Start with Why, …

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