Are Directories Dying Off?

Has Yellow Pages Had its Day? I recently received the latest Yellow Pages directory for Southampton and then, today, the latest Thomson Local directory came through my door.  To say that I was a little surprised when I saw them is a bit of an understatement and I’m sure you’ll understand what I mean from…

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The Biggest Networking Challenge

The Networking Nemesis There are a number of challenges when it comes to networking but the biggest networking challenge, the real ‘Networking Nemesis’ is, perhaps, a little surprising;  it’s Human Nature. Let me explain what I mean by that. Some time ago a survey was carried out to establish exactly what it is that people…

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Nick Vujicic – Truly Inspirational

Following on from my last post, ‘I Will Fly‘, I remembered Nick Vujicic, a truly inspirational individual.  If you’ve never heard of him or seen him before, you may find the video a little shocking, at least, when you first come to realise the challenges that Nick has  had to face in his life. And…

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And I Will Fly

If you’re like me, then you can’t help but be touched when you hear about someone that’s suffering from some kind of serious illness or disability.  Particularly, where there’s the distinct possibility that their condition could prove to be life threatening or could lead to them having to face what, to us, are seemingly impossible…

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It’s Not What You Say, It’s HOW You Say It

When it comes to marketing or copywriting, there’s no doubt that we can’t afford to ignore the power of words and how we use them to get our message across.  Whether it’s the written word or the spoken word is, largely, immaterial but how we put them together, how we frame our words, who’s perspective…

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Why have a Multiple Income Stream Strategy (M.I.S.S)

Times have changed, the economy has changed, the job market has changed, people have changed and technology is developing at an unprecedented rate.  As a result of these changes, general opinion suggests that we can no longer expect to have a job for life.  And there’s more change ahead! It’s widely estimated that the average…

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The Don’t Quit Poem – Inspirational

It’s certainly true that we all have challenges at one time or another and, sometimes, these challenges can make us question ourselves in all kinds of different ways.   In fact, I recently had such a challenge facing me. At times like this, it’s really nice to know that there’s always someone there to remind us…

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How Great Leaders Inspire Action

We all know how important communication is in business but how do great leaders inspire us to take action?  How do great companies inspire us to take action and part with our hard earned cash to purchase their products and services?  And how can you learn from them so that you can do the same…

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Do You Own A Business Or A Job?

If you run your own business you may think that this is a silly question but bare with me because it’s, actually, a really important one – for several reasons. The best definition I’ve ever come across as to what a business is, or should be, came from a friend at Action Coach.  They define…

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Marketing ~ Some Things Change, Some Don’t

I’ve been working in the field of marketing for over 30 years now and it’s always been a fast-paced, highly creative and ever changing world.  But, since the advent of the internet, email, websites, search engines and, most recently, social media the pace of change has never been so fast. The range of media that’s…

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